# AEO Audit for papereview.com

**Target:** https://papereview.com/  
**Score:** 22 / 100  
**Generated:** 2026-05-13T02:32:49.532Z  
**Pages crawled:** 5  
**Findings:** 20 pass · 41 warn · 9 fail · 0 unknown

---

## 1. Crawl Summary

- ✅ **Fetched 4 of 5 pages successfully**
  Target: https://papereview.com

## 2. Data Found

| Data Point | Found? | Source | Notes |
|---|---:|---|---|
| Pricing | Yes | Navigation links | — |
| Customer logos | Yes | Homepage | used by |
| Social proof | Yes | Homepage | used by |
| Recent launches | No | — | — |
| Blog post activity | No | — | — |
| New hires | No | — | Often only on a /blog/team or LinkedIn page |
| Headline copy | Yes | Homepage | PapeReview.com Agentic AI Reviewer |
| Positioning | No | — | — |
| Executive team | No | — | — |
| Product/service descriptions | Yes | Homepage | From meta description |
| Case studies or testimonials | No | — | — |
| Contact/demo/signup paths | No | — | — |

## 3. Homepage Audit

- ⚠️ **Missing canonical link**
  Add `<link rel="canonical" href="https://your-domain">` to prevent dup-content confusion.
- ❌ **Open Graph: missing title, description, image**
- ✅ **Homepage fetched successfully**
  HTTP 200 · 91938 bytes · 72ms
- ✅ **Single H1**
  PapeReview.com Agentic AI Reviewer
- ✅ **`<title>` present**
- ✅ **Meta description present**
- ✅ **Critical content is server-rendered**
  Raw and rendered text are within 7% of each other.
- ✅ **Alt text coverage: 100%**
  21/21 images have alt text.

## 4. Schema / Structured Data Audit

- ❌ **No JSON-LD structured data found**
  Add JSON-LD blocks (Organization, SoftwareApplication, FAQPage, BreadcrumbList) so AI answer engines can ingest your data without guessing.

## 5. robots.txt and sitemap.xml Audit

- ⚠️ **Sitemap is empty**
  No <loc> entries found. Sitemap should list canonical URLs.
- ⚠️ **robots.txt does not reference a Sitemap**
  Add `Sitemap: https://yoursite.com/sitemap.xml` to robots.txt.
- ✅ **robots.txt present**
  92878 chars
- ✅ **sitemap.xml present (0 URLs)**

## 6. LLM / AI Crawler Accessibility

- ❌ **GPTBot is blocked**
  robots.txt disallows GPTBot from /. This bot cannot index your site.
- ❌ **ClaudeBot is blocked**
  robots.txt disallows ClaudeBot from /. This bot cannot index your site.
- ❌ **Google-Extended is blocked**
  robots.txt disallows Google-Extended from /. This bot cannot index your site.
- ❌ **Applebot-Extended is blocked**
  robots.txt disallows Applebot-Extended from /. This bot cannot index your site.
- ❌ **CCBot is blocked**
  robots.txt disallows CCBot from /. This bot cannot index your site.
- ⚠️ **PerplexityBot not explicitly addressed**
  No User-agent: PerplexityBot block in robots.txt. We recommend explicit Allow rules so crawlers don't fall back to defaults.
- ⚠️ **OAI-SearchBot not explicitly addressed**
  No User-agent: OAI-SearchBot block in robots.txt. We recommend explicit Allow rules so crawlers don't fall back to defaults.
- ✅ **llms.txt present**
  91891 chars
- ✅ **skill.md present**
- ✅ **/.well-known/ai-plugin.json present**

## 7. Positioning Clarity

- ❌ **No discoverable CTA**
  Add a clearly-labeled Contact, Demo, or Sign up link to the nav or hero.
- ⚠️ **Value-prop language not detected**
  Pages with phrases like 'we help X', 'platform for Y', 'built for Z' are easier for LLMs to summarize.
- ✅ **About/Team path discoverable**
- ✅ **H1 communicates value**
  PapeReview.com Agentic AI Reviewer
- ✅ **Pricing path discoverable**

## 8. Missing or Hard-to-Find Information

- ❌ **7 data point(s) could not be found from public pages**
  · Recent launches
  · Blog post activity
  · New hires
  · Positioning
  · Executive team
  · Case studies or testimonials
  · Contact/demo/signup paths

## 9. Recommended Fixes

- ⚠️ **Allow GPTBot in robots.txt**
  Add an explicit
    User-agent: GPTBot
    Allow: /
  block so this AI crawler can read your site.
- ⚠️ **Allow ClaudeBot in robots.txt**
  Add an explicit
    User-agent: ClaudeBot
    Allow: /
  block so this AI crawler can read your site.
- ⚠️ **Allow Google-Extended in robots.txt**
  Add an explicit
    User-agent: Google-Extended
    Allow: /
  block so this AI crawler can read your site.
- ⚠️ **Allow Applebot-Extended in robots.txt**
  Add an explicit
    User-agent: Applebot-Extended
    Allow: /
  block so this AI crawler can read your site.
- ⚠️ **Allow CCBot in robots.txt**
  Add an explicit
    User-agent: CCBot
    Allow: /
  block so this AI crawler can read your site.
- ⚠️ **Add a discoverable CTA**
  Place 'Contact sales' or 'Start free' in the top-right of the nav. LLMs cite the visible label.
- ⚠️ **Add JSON-LD structured data**
  Start with Organization on the root layout and SoftwareApplication or Product on /pricing. Add FAQPage on any FAQ section.
- ⚠️ **Populate your sitemap with canonical URLs**
  The sitemap must list `<loc>` entries — empty sitemaps are worse than none.
- ⚠️ **Add a canonical link**
  `<link rel="canonical" href="https://yoursite.com/">` on every page to prevent dup-content drift.
- ⚠️ **Complete Open Graph tags**
  Set og:title, og:description, og:image. AI bots also use OG for fast disambiguation.
- ⚠️ **Allow PerplexityBot in robots.txt**
  Add an explicit
    User-agent: PerplexityBot
    Allow: /
  block so this AI crawler can read your site.
- ⚠️ **Allow OAI-SearchBot in robots.txt**
  Add an explicit
    User-agent: OAI-SearchBot
    Allow: /
  block so this AI crawler can read your site.
- ⚠️ **State your audience explicitly**
  Use phrases like 'Built for B2B SaaS marketing teams' on the homepage and About page.
- ⚠️ **Reference your sitemap in robots.txt**
  Add `Sitemap: https://yoursite.com/sitemap.xml` so crawlers don't have to guess.

## 10. Priority To-Do Checklist

- [ ] **P1** — Allow GPTBot in robots.txt
      Add an explicit
        User-agent: GPTBot
        Allow: /
      block so this AI crawler can read your site.
- [ ] **P1** — Allow ClaudeBot in robots.txt
      Add an explicit
        User-agent: ClaudeBot
        Allow: /
      block so this AI crawler can read your site.
- [ ] **P1** — Allow Google-Extended in robots.txt
      Add an explicit
        User-agent: Google-Extended
        Allow: /
      block so this AI crawler can read your site.
- [ ] **P1** — Allow Applebot-Extended in robots.txt
      Add an explicit
        User-agent: Applebot-Extended
        Allow: /
      block so this AI crawler can read your site.
- [ ] **P1** — Allow CCBot in robots.txt
      Add an explicit
        User-agent: CCBot
        Allow: /
      block so this AI crawler can read your site.
- [ ] **P1** — Add a discoverable CTA
      Place 'Contact sales' or 'Start free' in the top-right of the nav. LLMs cite the visible label.
- [ ] **P1** — Add JSON-LD structured data
      Start with Organization on the root layout and SoftwareApplication or Product on /pricing. Add FAQPage on any FAQ section.
- [ ] **P2** — Populate your sitemap with canonical URLs
      The sitemap must list `<loc>` entries — empty sitemaps are worse than none.
- [ ] **P3** — Add a canonical link
      `<link rel="canonical" href="https://yoursite.com/">` on every page to prevent dup-content drift.
- [ ] **P3** — Complete Open Graph tags
      Set og:title, og:description, og:image. AI bots also use OG for fast disambiguation.
- [ ] **P3** — Allow PerplexityBot in robots.txt
      Add an explicit
        User-agent: PerplexityBot
        Allow: /
      block so this AI crawler can read your site.
- [ ] **P3** — Allow OAI-SearchBot in robots.txt
      Add an explicit
        User-agent: OAI-SearchBot
        Allow: /
      block so this AI crawler can read your site.
- [ ] **P3** — State your audience explicitly
      Use phrases like 'Built for B2B SaaS marketing teams' on the homepage and About page.
- [ ] **P3** — Reference your sitemap in robots.txt
      Add `Sitemap: https://yoursite.com/sitemap.xml` so crawlers don't have to guess.

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_Report by [CrawlProof](https://crawlproof.com). Reusable after every major website change._