1. Crawl Summary

pass

Fetched 9 of 9 pages successfully

Target: https://codewow.nl

Evidence

{
  "pages": [
    {
      "url": "https://codewow.nl",
      "bytes": 123340,
      "status": 200,
      "fetchMs": 737
    },
    {
      "url": "https://codewow.nl/contact",
      "bytes": 36173,
      "status": 200,
      "fetchMs": 163
    },
    {
      "url": "https://codewow.nl/",
      "bytes": 123340,
      "status": 200,
      "fetchMs": 304
    },
    {
      "url": "https://codewow.nl/advies",
      "bytes": 42679,
      "status": 200,
      "fetchMs": 190
    },
    {
      "url": "https://codewow.nl/techniek",
      "bytes": 42345,
      "status": 200,
      "fetchMs": 224
    },
    {
      "url": "https://codewow.nl/marketing",
      "bytes": 42526,
      "status": 200,
      "fetchMs": 208
    },
    {
      "url": "https://codewow.nl/projecten",
      "bytes": 151145,
      "status": 200,
      "fetchMs": 326
    },
    {
      "url": "https://codewow.nl/over-ons",
      "bytes": 69471,
      "status": 200,
      "fetchMs": 345
    },
    {
      "url": "https://codewow.nl/vacatures",
      "bytes": 45333,
      "status": 200,
      "fetchMs": 581
    }
  ],
  "origin": "https://codewow.nl",
  "target": "https://codewow.nl"
}

P5

2. Data Found

Data Point	Found?	Source	Notes
Pricing	No	—	—
Customer logos	No	—	—
Social proof	No	—	—
Recent launches	No	—	—
Blog post activity	No	—	—
New hires	No	—	Often only on a /blog/team or LinkedIn page
Headline copy	Yes	Homepage	Wij zijn Code WOW!
Positioning	No	—	—
Executive team	No	—	—
Product/service descriptions	Yes	Homepage	From meta description
Case studies or testimonials	No	—	—
Contact/demo/signup paths	Yes	Navigation links	—

3. Homepage Audit

warn
Alt text coverage: 88%
58/66 images have alt text.
P3

warn

Multiple H1s found

2 `<h1>` tags. Prefer one focused H1 per page.

Evidence

{
  "h1s": [
    "Wij zijn  Code WOW!",
    "Zet vandaag die eerste stap!"
  ]
}

P3

warn

Long meta description (201 chars)

Snippets truncate around 160 chars. Tighten to keep the key sentence visible.

Evidence

{
  "description": "Wij ontwikkelen resultaatgerichte maatwerksoftware en AI-oplossingen die rendement opleveren. Wij focussen niet op alleen het mooie plaatje, maar op slimme Laravel-code die organisaties laat presteren."
}

P3

warn

Open Graph: missing image

Evidence

{
  "title": "Code WOW! | Programmeren om te Presteren | Experts in Software & AI",
  "description": "Wij ontwikkelen resultaatgerichte maatwerksoftware en AI-oplossingen die rendement opleveren. Wij focussen niet op alleen het mooie plaatje, maar op slimme Laravel-code die organisaties laat presteren."
}

P3

warn

Twitter Card: missing image

Add twitter:card, twitter:title, twitter:description, twitter:image for richer previews in social and AI agent surfaces.

Evidence

{
  "card": "summary",
  "title": "Code WOW! | Programmeren om te Presteren | Experts in Software & AI",
  "description": "Wij ontwikkelen resultaatgerichte maatwerksoftware en AI-oplossingen die rendement opleveren. Wij focussen niet op alleen het mooie plaatje, maar op slimme Laravel-code die organisaties laat presteren."
}

P3

pass
Content volume: 495 words
Substantive content — AI models have enough to summarize and recommend.
Evidence
```
{
  "wordCount": 495
}
```
P5
pass
Homepage fetched successfully
HTTP 200 · 123340 bytes · 737ms
Evidence
```
{
  "bytes": 123340,
  "status": 200,
  "fetchMs": 737
}
```
P5
pass
Page load time: 0.74s
Fast — well within AI crawler budgets.
Evidence
```
{
  "fetchMs": 737
}
```
P5
pass
<html lang="nl"> declared
Evidence
```
{
  "lang": "nl"
}
```
P5

pass

`<title>` present (67 chars)

Evidence

{
  "title": "Code WOW! | Programmeren om te Presteren | Experts in Software & AI"
}

P5

pass
Canonical present
https://codewow.nl
Evidence
```
{
  "canonical": "https://codewow.nl"
}
```
P5
pass
Critical content is server-rendered
Raw and rendered text are within 33% of each other.
Evidence
```
{
  "ratio": 0.33397710028969513,
  "rawTextLen": 7249,
  "renderedTextLen": 2421
}
```
P5
pass
Heading structure: 16 (h1:2, h2:13, h3:1)
Multiple headings help AI chunk and outline your page.
Evidence
```
{
  "h1": 2,
  "h2": 13,
  "h3": 1
}
```
P5
pass
Internal links: 63
63 internal + 3 external links help crawlers navigate.
Evidence
```
{
  "external": 3,
  "internal": 63
}
```
P5

4. Schema / Structured Data Audit

warn
Organization missing
Adding Organization JSON-LD helps LLMs identify your entity.
P2
warn
SoftwareApplication missing
Adding SoftwareApplication JSON-LD helps LLMs identify your entity.
P3
warn
FAQPage JSON-LD missing
Add an FAQPage block on pages that answer common questions — high-value for AI summaries.
P3

pass

4 JSON-LD block(s) found

Types: WebSite, ProfessionalService, WebPage, ItemList

Evidence

{
  "types": [
    "WebSite",
    "ProfessionalService",
    "WebPage",
    "ItemList"
  ],
  "blocks": 4
}

P5

pass
WebSite present
P5

5. robots.txt and sitemap.xml Audit

pass

robots.txt present

277 chars

Evidence

{
  "snippet": "# Allow all crawlers\nUser-agent: *\nDisallow:\n\n# Block some sensitive Laravel folders\nDisallow: /vendor/\nDisallow: /node_modules/\nDisallow: /storage/\nDisallow: /public/hot\nDisallow: /mix-manifest.json\nDisallow: /.env\n\n\n# Sitemap location\nSitemap: https://codewow.nl/sitemap.xml\n"
}

P5

pass

robots.txt references sitemap(s)

Evidence

{
  "sitemaps": [
    "https://codewow.nl/sitemap.xml"
  ]
}

P5

pass

sitemap.xml present (46 URLs)

Evidence

{
  "snippet": "<?xml version=\"1.0\" encoding=\"UTF-8\"?>\n<urlset xmlns=\"http://www.sitemaps.org/schemas/sitemap/0.9\">\n    <url>\n        <loc>https://codewow.nl/</loc>\n        <lastmod>2026-05-13</lastmod>\n        <changefreq>daily</changefreq>\n        <priority>1.0</priority>\n    </url>\n    <url>\n        <loc>https://codewow.nl/contact</loc>\n        <lastmod>2026-05-13</lastmod>\n        <changefreq>daily</changefreq>\n        <priority>0.5</priority>\n    </url>\n    <url>\n        <loc>https://codewow.nl/over-ons</loc>\n        <lastmod>2026-05-13</lastmod>\n        <changefreq>daily</changefreq>\n        <priority>0.5</priority>\n    </url>\n    <url>\n        <loc>https://codewow.nl/contact-sollicitatie</loc>\n        <lastmod>2026-05-13</lastmod>\n        <changefreq>daily</changefreq>\n        <priority>0.5</priori",
  "urlCount": 46
}

P5

6. LLM / AI Crawler Accessibility

warn
llms.txt missing
Add /llms.txt — a concise, link-rich summary that helps LLMs orient on your site.
P2
warn
GPTBot not explicitly addressed
No User-agent: GPTBot block in robots.txt. We recommend explicit Allow rules so crawlers don't fall back to defaults.
P3
warn
ClaudeBot not explicitly addressed
No User-agent: ClaudeBot block in robots.txt. We recommend explicit Allow rules so crawlers don't fall back to defaults.
P3
warn
PerplexityBot not explicitly addressed
No User-agent: PerplexityBot block in robots.txt. We recommend explicit Allow rules so crawlers don't fall back to defaults.
P3
warn
Google-Extended not explicitly addressed
No User-agent: Google-Extended block in robots.txt. We recommend explicit Allow rules so crawlers don't fall back to defaults.
P3
warn
OAI-SearchBot not explicitly addressed
No User-agent: OAI-SearchBot block in robots.txt. We recommend explicit Allow rules so crawlers don't fall back to defaults.
P3
warn
Applebot-Extended not explicitly addressed
No User-agent: Applebot-Extended block in robots.txt. We recommend explicit Allow rules so crawlers don't fall back to defaults.
P3
warn
CCBot not explicitly addressed
No User-agent: CCBot block in robots.txt. We recommend explicit Allow rules so crawlers don't fall back to defaults.
P3
warn
skill.md missing
Add /skill.md describing what your site lets agents do — speeds up agent task routing.
P3
warn
/.well-known/security.txt missing
Publish a /.well-known/security.txt with at least a Contact: line. Crawlers and security researchers expect it; AI systems use it as a trust signal.
P3

7. Positioning Clarity

warn
No pricing/plans link found
AI summaries commonly include pricing. Add a /pricing page even if pricing is custom.
P2
warn
Value-prop language not detected
Pages with phrases like 'we help X', 'platform for Y', 'built for Z' are easier for LLMs to summarize.
P3
pass
About/Team path discoverable
P5
pass
H1 communicates value
Wij zijn Code WOW!
P5
pass
Contact / signup path discoverable
P5

8. Missing or Hard-to-Find Information

fail
9 data point(s) could not be found from public pages
· Pricing · Customer logos · Social proof · Recent launches · Blog post activity · New hires · Positioning · Executive team · Case studies or testimonials
Evidence
```
{
  "missing": [
    "Pricing",
    "Customer logos",
    "Social proof",
    "Recent launches",
    "Blog post activity",
    "New hires",
    "Positioning",
    "Executive team",
    "Case studies or testimonials"
  ]
}
```
P1

9. Recommended Fixes

warn
Add /llms.txt
A short Markdown-flavored summary at the root. Include your H1, value prop, top 5–10 links, and pricing summary.
Evidence
```
{
  "for": "llms_txt"
}
```
P2
warn
Add a /pricing page
Even contact-us pricing benefits from a /pricing page that LLMs can link to in answers.
Evidence
```
{
  "for": "positioning.pricing"
}
```
P2
warn
Add Organization JSON-LD
Include name, url, logo, sameAs (your social profiles). LLMs use this to resolve your brand entity.
Evidence
```
{
  "for": "schema.org"
}
```
P2
warn
Add a single, focused H1 to the homepage
One `<h1>` per page. Write it as 'We help [audience] [do thing].' so an LLM can quote it verbatim.
Evidence
```
{
  "for": "homepage.h1"
}
```
P3
warn
Add a meta description
50–160 chars. Repeat your core value prop in plain language; this often becomes the AI snippet. ```html <meta name="description" content="CrawlProof shows you exactly how AI crawlers see your site, then tells you what to fix." /> ```
Evidence
```
{
  "for": "homepage.description"
}
```
P3
warn
Complete Open Graph tags
AI bots use OG for fast disambiguation. Add all four: ```html <meta property="og:title" content="Your Page Title" /> <meta property="og:description" content="50–160 char description of this page." /> <meta property="og:image" content="https://yoursite.com/og-image.jpg" /> <meta property="og:url" content="https://yoursite.com/" /> <meta property="og:type" content="website" /> <meta property="og:site_name" content="YourSite" /> ```
Evidence
```
{
  "for": "homepage.og"
}
```
P3
warn
Add Twitter Card meta tags
Used by social platforms and AI agents for richer previews. ```html <meta name="twitter:card" content="summary_large_image" /> <meta name="twitter:title" content="Your Page Title" /> <meta name="twitter:description" content="50–160 char description." /> <meta name="twitter:image" content="https://yoursite.com/og-image.jpg" /> ```
Evidence
```
{
  "for": "homepage.twitter"
}
```
P3
warn
Add alt text to all meaningful images
Decorative-only images can use empty alt='', but logos, screenshots, and product images need descriptive alt.
Evidence
```
{
  "for": "homepage.alt_text"
}
```
P3
warn
Allow GPTBot in robots.txt
Add an explicit User-agent: GPTBot Allow: / block so this AI crawler can read your site.
Evidence
```
{
  "for": "aibot.GPTBot"
}
```
P3
warn
Allow ClaudeBot in robots.txt
Add an explicit User-agent: ClaudeBot Allow: / block so this AI crawler can read your site.
Evidence
```
{
  "for": "aibot.ClaudeBot"
}
```
P3
warn
Allow PerplexityBot in robots.txt
Add an explicit User-agent: PerplexityBot Allow: / block so this AI crawler can read your site.
Evidence
```
{
  "for": "aibot.PerplexityBot"
}
```
P3
warn
Allow Google-Extended in robots.txt
Add an explicit User-agent: Google-Extended Allow: / block so this AI crawler can read your site.
Evidence
```
{
  "for": "aibot.Google-Extended"
}
```
P3
warn
Allow OAI-SearchBot in robots.txt
Add an explicit User-agent: OAI-SearchBot Allow: / block so this AI crawler can read your site.
Evidence
```
{
  "for": "aibot.OAI-SearchBot"
}
```
P3
warn
Allow Applebot-Extended in robots.txt
Add an explicit User-agent: Applebot-Extended Allow: / block so this AI crawler can read your site.
Evidence
```
{
  "for": "aibot.Applebot-Extended"
}
```
P3
warn
Allow CCBot in robots.txt
Add an explicit User-agent: CCBot Allow: / block so this AI crawler can read your site.
Evidence
```
{
  "for": "aibot.CCBot"
}
```
P3
warn
Add /skill.md
Describe what an agent can do with your site (e.g., 'Search docs', 'Look up pricing'). Useful for agentic flows.
Evidence
```
{
  "for": "skill_md"
}
```
P3
warn
Publish /.well-known/security.txt
A security contact builds trust with crawlers and researchers. Minimal example: ``` Contact: mailto:security@yourdomain.com Expires: 2027-01-01T00:00:00.000Z Preferred-Languages: en ```
Evidence
```
{
  "for": "security_txt"
}
```
P3
warn
State your audience explicitly
Use phrases like 'Built for B2B SaaS marketing teams' on the homepage and About page.
Evidence
```
{
  "for": "positioning.audience"
}
```
P3
warn
Add Product / SoftwareApplication JSON-LD
On /pricing and feature pages — include offers, name, applicationCategory.
Evidence
```
{
  "for": "schema.product"
}
```
P3
warn
Add FAQPage JSON-LD
Wrap your homepage FAQ in FAQPage JSON-LD; it routinely lifts AI answer inclusion.
Evidence
```
{
  "for": "schema.faq"
}
```
P3

10. Priority To-Do List

warn
[ ] Add /llms.txt
A short Markdown-flavored summary at the root. Include your H1, value prop, top 5–10 links, and pricing summary.
Evidence
```
{
  "priority": 2
}
```
P2
warn
[ ] Add a /pricing page
Even contact-us pricing benefits from a /pricing page that LLMs can link to in answers.
Evidence
```
{
  "priority": 2
}
```
P2
warn
[ ] Add Organization JSON-LD
Include name, url, logo, sameAs (your social profiles). LLMs use this to resolve your brand entity.
Evidence
```
{
  "priority": 2
}
```
P2
warn
[ ] Add a single, focused H1 to the homepage
One `<h1>` per page. Write it as 'We help [audience] [do thing].' so an LLM can quote it verbatim.
Evidence
```
{
  "priority": 3
}
```
P3
warn
[ ] Add a meta description
50–160 chars. Repeat your core value prop in plain language; this often becomes the AI snippet. ```html <meta name="description" content="CrawlProof shows you exactly how AI crawlers see your site, then tells you what to fix." /> ```
Evidence
```
{
  "priority": 3
}
```
P3
warn
[ ] Complete Open Graph tags
AI bots use OG for fast disambiguation. Add all four: ```html <meta property="og:title" content="Your Page Title" /> <meta property="og:description" content="50–160 char description of this page." /> <meta property="og:image" content="https://yoursite.com/og-image.jpg" /> <meta property="og:url" content="https://yoursite.com/" /> <meta property="og:type" content="website" /> <meta property="og:site_name" content="YourSite" /> ```
Evidence
```
{
  "priority": 3
}
```
P3
warn
[ ] Add Twitter Card meta tags
Used by social platforms and AI agents for richer previews. ```html <meta name="twitter:card" content="summary_large_image" /> <meta name="twitter:title" content="Your Page Title" /> <meta name="twitter:description" content="50–160 char description." /> <meta name="twitter:image" content="https://yoursite.com/og-image.jpg" /> ```
Evidence
```
{
  "priority": 3
}
```
P3
warn
[ ] Add alt text to all meaningful images
Decorative-only images can use empty alt='', but logos, screenshots, and product images need descriptive alt.
Evidence
```
{
  "priority": 3
}
```
P3
warn
[ ] Allow GPTBot in robots.txt
Add an explicit User-agent: GPTBot Allow: / block so this AI crawler can read your site.
Evidence
```
{
  "priority": 3
}
```
P3
warn
[ ] Allow ClaudeBot in robots.txt
Add an explicit User-agent: ClaudeBot Allow: / block so this AI crawler can read your site.
Evidence
```
{
  "priority": 3
}
```
P3
warn
[ ] Allow PerplexityBot in robots.txt
Add an explicit User-agent: PerplexityBot Allow: / block so this AI crawler can read your site.
Evidence
```
{
  "priority": 3
}
```
P3
warn
[ ] Allow Google-Extended in robots.txt
Add an explicit User-agent: Google-Extended Allow: / block so this AI crawler can read your site.
Evidence
```
{
  "priority": 3
}
```
P3
warn
[ ] Allow OAI-SearchBot in robots.txt
Add an explicit User-agent: OAI-SearchBot Allow: / block so this AI crawler can read your site.
Evidence
```
{
  "priority": 3
}
```
P3
warn
[ ] Allow Applebot-Extended in robots.txt
Add an explicit User-agent: Applebot-Extended Allow: / block so this AI crawler can read your site.
Evidence
```
{
  "priority": 3
}
```
P3
warn
[ ] Allow CCBot in robots.txt
Add an explicit User-agent: CCBot Allow: / block so this AI crawler can read your site.
Evidence
```
{
  "priority": 3
}
```
P3
warn
[ ] Add /skill.md
Describe what an agent can do with your site (e.g., 'Search docs', 'Look up pricing'). Useful for agentic flows.
Evidence
```
{
  "priority": 3
}
```
P3
warn
[ ] Publish /.well-known/security.txt
A security contact builds trust with crawlers and researchers. Minimal example: ``` Contact: mailto:security@yourdomain.com Expires: 2027-01-01T00:00:00.000Z Preferred-Languages: en ```
Evidence
```
{
  "priority": 3
}
```
P3
warn
[ ] State your audience explicitly
Use phrases like 'Built for B2B SaaS marketing teams' on the homepage and About page.
Evidence
```
{
  "priority": 3
}
```
P3
warn
[ ] Add Product / SoftwareApplication JSON-LD
On /pricing and feature pages — include offers, name, applicationCategory.
Evidence
```
{
  "priority": 3
}
```
P3
warn
[ ] Add FAQPage JSON-LD
Wrap your homepage FAQ in FAQPage JSON-LD; it routinely lifts AI answer inclusion.
Evidence
```
{
  "priority": 3
}
```
P3

AEO Audit for codewow.nl

1. Crawl Summary

2. Data Found

3. Homepage Audit

4. Schema / Structured Data Audit

5. robots.txt and sitemap.xml Audit

6. LLM / AI Crawler Accessibility

7. Positioning Clarity

8. Missing or Hard-to-Find Information

9. Recommended Fixes

10. Priority To-Do List

https://codewow.nl/

1. Crawl Summary

2. Data Found

3. Homepage Audit

4. Schema / Structured Data Audit

5. robots.txt and sitemap.xml Audit

6. LLM / AI Crawler Accessibility

7. Positioning Clarity

8. Missing or Hard-to-Find Information

9. Recommended Fixes

10. Priority To-Do List

Track this site week over week

Your charts, not these.