AEO Audit for mavomedia.net
Target: https://mavomedia.net/
Score: 38 / 100
Generated: 2026-06-04T13:44:42.956Z
Pages crawled: 1
Findings: 35 pass · 118 warn · 10 fail · 0 unknown
1. Crawl Summary
- ✅ Fetched 1 of 1 pages successfully Target: https://mavomedia.net
2. Data Found
| Data Point | Found? | Source | Notes |
|---|---|---|---|
| Pricing | No | — | — |
| Customer logos | Yes | Homepage | trusted by |
| Social proof | Yes | Homepage | trusted by |
| Recent launches | No | — | — |
| Blog post activity | No | — | — |
| New hires | No | — | Often only on a /blog/team or LinkedIn page |
| Headline copy | No | — | — |
| Positioning | Yes | Homepage | we help |
| Executive team | No | — | — |
| Product/service descriptions | Yes | Homepage | From meta description |
| Case studies or testimonials | No | — | — |
| Contact/demo/signup paths | No | — | — |
3. Homepage Audit
- ❌ Missing H1 No
<h1>element found. LLMs use the H1 as the strongest signal of what the page is about. - ❌ Important content appears to be JavaScript-rendered Raw HTML contains 2725 chars of text; rendered DOM contains 15877 (5.8× more). LLM crawlers like GPTBot generally do not run JavaScript — they will miss most of your content.
- ❌ Content volume: 0 words Very thin content. AI models need substantive text to understand and recommend your site.
- ❌ Heading structure: 0 (h1:0, h2:0, h3:0) Few headings make it hard for AI to understand sectioning. Use h2/h3 to label each section.
- ❌ Internal links: 0 Few internal links. Add a nav/footer with links to your key pages so AI crawlers can discover them.
- ✅ Homepage fetched successfully HTTP 200 · 6240 bytes · 700ms
- ✅ Page load time: 0.70s Fast — well within AI crawler budgets.
- ✅ declared
- ✅
<title>present (56 chars) - ✅ Meta description present (151 chars)
- ✅ Canonical present https://mavomedia.net/
- ✅ Open Graph tags complete
- ✅ Twitter Card tags complete
- ✅ Robots meta: "index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1"
- ✅ Favicon declared
4. Content Quality
- ❌ Snippet-ready blocks: 0 (ul:0, ol:0, table:0) Add bullet lists, numbered steps, or a comparison table. Answer engines prefer structured blocks over prose.
- ❌ Text-to-HTML ratio: 0.0% Very low text density. AI crawlers will struggle to find substantive content.
- ⚠️ No question-style headings found Phrase at least one heading as a user question (e.g. 'How does pricing work?') to match conversational AI queries.
- ⚠️ No date signal found Add or article:published_time meta. AI ranking weights freshness.
- ✅ Author byline declared
5. Schema / Structured Data Audit
- ⚠️ SoftwareApplication missing Adding SoftwareApplication JSON-LD helps LLMs identify your entity.
- ⚠️ FAQPage JSON-LD missing Add an FAQPage block on pages that answer common questions — high-value for AI summaries.
- ⚠️ Article / BlogPosting JSON-LD not found Add Article / BlogPosting where applicable so AI answer engines can resolve the entity precisely.
- ⚠️ BreadcrumbList JSON-LD not found Add BreadcrumbList where applicable so AI answer engines can resolve the entity precisely.
- ⚠️ Product / Offer JSON-LD not found Add Product / Offer where applicable so AI answer engines can resolve the entity precisely.
- ⚠️ LocalBusiness JSON-LD not found Add LocalBusiness where applicable so AI answer engines can resolve the entity precisely.
- ⚠️ Person (author / founder) JSON-LD not found Add Person (author / founder) where applicable so AI answer engines can resolve the entity precisely.
- ⚠️ HowTo JSON-LD not found Add HowTo where applicable so AI answer engines can resolve the entity precisely.
- ⚠️ VideoObject JSON-LD not found Add VideoObject where applicable so AI answer engines can resolve the entity precisely.
- ✅ 3 JSON-LD block(s) found Types: Organization, WebSite, ProfessionalService
- ✅ Organization present
- ✅ WebSite present
6. Links & Images
No findings.
7. Performance
- ⚠️ 1 render-blocking script(s) in Move non-critical scripts to end of or add
defer/async. - ⚠️ Response time: 700ms Slow response. Check CDN/cache headers and origin latency.
- ✅ Page size: 6 KB Compact HTML payload — well within AI crawler limits.
- ✅ Resource requests: 2 (scripts:1, css:1, img:0) Reasonable request count.
- ✅ Inline JS+CSS bulk: 2 KB Inline payload is modest.
- ✅ Cache-Control set (CDN: Netlify) Cache-Control: public,max-age=0,must-revalidate CDN detected: Netlify
- ✅ Compression enabled (Brotli) Content-Encoding: br
8. Security
- ⚠️ Content-Security-Policy missing Define a CSP to limit script sources — large reduction in XSS surface.
- ⚠️ X-Frame-Options missing Add
X-Frame-Options: SAMEORIGIN(or use CSP frame-ancestors) to prevent clickjacking. - ⚠️ X-Content-Type-Options missing Add
X-Content-Type-Options: nosniffto block MIME-type sniffing. - ⚠️ Referrer-Policy missing Add
Referrer-Policy: strict-origin-when-cross-originfor safer referrers. - ⚠️ Permissions-Policy missing Restrict browser features (camera, mic, geolocation) you don't use.
- ✅ Served over HTTPS
- ✅ No mixed content detected
- ✅ HSTS set max-age=31536000
9. robots.txt and sitemap.xml Audit
- ✅ robots.txt present 203 chars
- ✅ robots.txt references sitemap(s)
- ✅ sitemap.xml present (17 URLs)
10. LLM / AI Crawler Accessibility
- ⚠️ llms.txt missing Add /llms.txt — a concise, link-rich summary that helps LLMs orient on your site.
- ⚠️ GPTBot not explicitly addressed No User-agent: GPTBot block in robots.txt. We recommend explicit Allow rules so crawlers don't fall back to defaults.
- ⚠️ ClaudeBot not explicitly addressed No User-agent: ClaudeBot block in robots.txt. We recommend explicit Allow rules so crawlers don't fall back to defaults.
- ⚠️ PerplexityBot not explicitly addressed No User-agent: PerplexityBot block in robots.txt. We recommend explicit Allow rules so crawlers don't fall back to defaults.
- ⚠️ Google-Extended not explicitly addressed No User-agent: Google-Extended block in robots.txt. We recommend explicit Allow rules so crawlers don't fall back to defaults.
- ⚠️ OAI-SearchBot not explicitly addressed No User-agent: OAI-SearchBot block in robots.txt. We recommend explicit Allow rules so crawlers don't fall back to defaults.
- ⚠️ Applebot-Extended not explicitly addressed No User-agent: Applebot-Extended block in robots.txt. We recommend explicit Allow rules so crawlers don't fall back to defaults.
- ⚠️ CCBot not explicitly addressed No User-agent: CCBot block in robots.txt. We recommend explicit Allow rules so crawlers don't fall back to defaults.
- ⚠️ skill.md missing Add /skill.md describing what your site lets agents do — speeds up agent task routing.
- ⚠️ /.well-known/security.txt missing Publish a /.well-known/security.txt with at least a Contact: line. Crawlers and security researchers expect it; AI systems use it as a trust signal.
- ⚠️ /llms-full.txt missing Add /llms-full.txt with concatenated Markdown of all key pages. Lets LLMs ingest your full site in one request.
11. Positioning Clarity
- ⚠️ H1 missing or too short to convey value Add a clear, single-sentence H1 like 'We help X do Y.'
- ❌ No discoverable CTA Add a clearly-labeled Contact, Demo, or Sign up link to the nav or hero.
- ⚠️ No clear About/Team link Add an About or Team link in the nav or footer so LLMs can identify the company.
- ⚠️ No pricing/plans link found AI summaries commonly include pricing. Add a /pricing page even if pricing is custom.
- ✅ Value-prop language detected
12. Missing or Hard-to-Find Information
- ❌ 8 data point(s) could not be found from public pages · Pricing · Recent launches · Blog post activity · New hires · Headline copy · Executive team · Case studies or testimonials · Contact/demo/signup paths
13. Recommended Fixes
⚠️ Create or enrich /llms.txt Follow the llmstxt.org spec:
# Your Brand > One-line description of your site. ## Docs - [Getting Started](https://yoursite.com/docs/start): How to get up and running. - [API Reference](https://yoursite.com/docs/api): Full API details. ## About - [About us](https://yoursite.com/about): Mission and team.Include at least 2 section headings, 3+ linked resources, and a brief description per link. A rich llms.txt dramatically increases how often generative AI systems cite your content.
⚠️ Add a single, focused H1 to the homepage One
<h1>per page. Write it as 'We help [audience] [do thing].' so an LLM can quote it verbatim.⚠️ Server-render critical homepage content Move the headline, sub-headline, pricing summary, and CTA into server-rendered HTML. Most LLM bots do not execute JS.
⚠️ Add more substantive homepage content AI models need 300+ words of visible body text to summarize and recommend a site. Add a value-prop paragraph, a short FAQ, and a 'how it works' section.
⚠️ Rewrite the homepage H1 to be self-evident Replace clever copy with literal copy. 'We help X do Y' beats 'Reimagine Y'.
⚠️ Add a discoverable CTA Place 'Contact sales' or 'Start free' in the top-right of the nav. LLMs cite the visible label.
⚠️ Add lists or comparison tables Answer engines lift bulleted lists, numbered steps, and tables verbatim. Add at least 2 snippet-ready blocks to the homepage.
⚠️ Raise your text-to-HTML ratio Strip unused inline scripts/styles and move large bundles to external files. AI crawlers struggle when most of the response is markup.
⚠️ Add sameAs knowledge graph links to Organization schema Extend your Organization JSON-LD to include
sameAspointing to authoritative directories:{ "@context": "https://schema.org", "@type": "Organization", "name": "Your Brand", "url": "https://yoursite.com", "sameAs": [ "https://en.wikipedia.org/wiki/Your_Brand", "https://www.wikidata.org/wiki/Q12345678", "https://www.linkedin.com/company/your-brand", "https://www.crunchbase.com/organization/your-brand" ] }These links anchor your brand as a known entity in AI knowledge graphs, making it far more likely that generative models cite you by name rather than paraphrase.
⚠️ Add an AI agent integration file At minimum, add a skill.md at /skill.md so Claude and similar agents can discover your API:
# Your Brand Skill API endpoint: https://yoursite.com/api Auth: Bearer token ## Tools - search: Search the knowledge base - get_article: Retrieve a full article by IDAlso consider /.well-known/ai-plugin.json (ChatGPT plugin discovery) and /.well-known/agent-card.json (Google A2A protocol) for broader agent compatibility.
⚠️ Add /llms.txt A short Markdown-flavored summary at the root. Include your H1, value prop, top 5–10 links, and pricing summary.
⚠️ Make your About/Team page reachable Add a top-nav or footer link to /about or /team so LLMs can identify the entity behind the site.
⚠️ Add a /pricing page Even contact-us pricing benefits from a /pricing page that LLMs can link to in answers.
⚠️ Phrase a heading as a user question Use headings like 'How does pricing work?' or 'Who is this for?' — they map directly to conversational AI queries.
⚠️ Publish a date signal Add
<time datetime="2026-05-17">or<meta property="article:published_time">. AI ranking heavily weights freshness.⚠️ Generate /llms-full.txt for RAG pipelines llms-full.txt is a concatenation of the full markdown text of every resource listed in llms.txt. Generate it statically at build time and serve it from your root:
# Your Brand — Full Content ## Getting Started <full markdown content of /docs/start> ## API Reference <full markdown content of /docs/api>Large-context models can ingest your entire knowledge base in a single request, dramatically improving recall and citation accuracy.
⚠️ Add outbound links to authoritative sources Link to Wikipedia, .gov or .edu resources, peer-reviewed studies, or major news outlets when making factual claims. Generative AI systems treat pages that cite authoritative sources as more trustworthy, which raises citation likelihood.
Examples: statistics from Statista or Census.gov, definitions from Wikipedia, research from nature.com or pubmed.ncbi.nlm.nih.gov.
⚠️ Add structured headings Use h2 for each section and h3 for sub-points. AI uses these to outline and chunk the page.
⚠️ Add internal navigation links Top nav + footer with links to /pricing, /docs, /about, /contact gives AI crawlers an entry point to the rest of the site.
⚠️ Allow GPTBot in robots.txt Add an explicit User-agent: GPTBot Allow: / block so this AI crawler can read your site.
⚠️ Allow ClaudeBot in robots.txt Add an explicit User-agent: ClaudeBot Allow: / block so this AI crawler can read your site.
⚠️ Allow PerplexityBot in robots.txt Add an explicit User-agent: PerplexityBot Allow: / block so this AI crawler can read your site.
⚠️ Allow Google-Extended in robots.txt Add an explicit User-agent: Google-Extended Allow: / block so this AI crawler can read your site.
⚠️ Allow OAI-SearchBot in robots.txt Add an explicit User-agent: OAI-SearchBot Allow: / block so this AI crawler can read your site.
⚠️ Allow Applebot-Extended in robots.txt Add an explicit User-agent: Applebot-Extended Allow: / block so this AI crawler can read your site.
⚠️ Allow CCBot in robots.txt Add an explicit User-agent: CCBot Allow: / block so this AI crawler can read your site.
⚠️ Add /skill.md Describe what an agent can do with your site (e.g., 'Search docs', 'Look up pricing'). Useful for agentic flows.
⚠️ Publish /.well-known/security.txt A security contact builds trust with crawlers and researchers. Minimal example:
Contact: mailto:security@yourdomain.com Expires: 2027-01-01T00:00:00.000Z Preferred-Languages: en⚠️ Eliminate render-blocking head scripts Add
deferorasyncto any<script src="…">in<head>, or move it to the end of<body>.⚠️ Reduce response time Push static HTML to a CDN edge cache. If you must server-render per-request, profile DB/template work and add
Cache-Control: s-maxage=….⚠️ Add Product / SoftwareApplication JSON-LD On /pricing and feature pages — include offers, name, applicationCategory.
⚠️ Add FAQPage JSON-LD Wrap your homepage FAQ in FAQPage JSON-LD; it routinely lifts AI answer inclusion.
⚠️ Add Article / BlogPosting JSON-LD On every blog/article page, include Article JSON-LD with headline, author, datePublished, dateModified. AI engines weight these heavily for freshness and authority.
⚠️ Add BreadcrumbList JSON-LD Helps AI engines understand site hierarchy and improves citation context.
⚠️ Add Product / SoftwareApplication JSON-LD On /pricing and feature pages — include offers, name, applicationCategory.
⚠️ Define a Content-Security-Policy Start with
Content-Security-Policy-Report-Onlyto learn safe sources, then enforce. Cuts XSS blast radius.⚠️ Add LocalBusiness JSON-LD (if you have a physical location) Include address, geo, openingHours, telephone. Required for AI engines to surface you in 'near me' queries.
⚠️ Add Person JSON-LD for authors / founders Mark up bylines and founder bios with Person schema — name, jobTitle, sameAs (their profiles). Strengthens E-E-A-T.
⚠️ Add HowTo JSON-LD for step-by-step content For any 'how to' page, wrap the steps in HowTo JSON-LD. AI step-by-step answers cite these heavily.
⚠️ Add VideoObject JSON-LD For embedded videos, include VideoObject with thumbnailUrl, uploadDate, duration. AI engines cite these in multimedia answers.
⚠️ Add X-Frame-Options
X-Frame-Options: SAMEORIGIN(or CSPframe-ancestors) blocks clickjacking via iframe embeds.⚠️ Add X-Content-Type-Options
X-Content-Type-Options: nosniffprevents browsers from MIME-sniffing responses.⚠️ Set a Referrer-Policy
Referrer-Policy: strict-origin-when-cross-originis a safe default.⚠️ Set a Permissions-Policy Restrict browser features you don't use, e.g.
Permissions-Policy: camera=(), microphone=(), geolocation=().
14. Priority To-Do List
P1 — Create or enrich /llms.txt Follow the llmstxt.org spec:
``` # Your Brand > One-line description of your site. ## Docs - [Getting Started](https://yoursite.com/docs/start): How to get up and running. - [API Reference](https://yoursite.com/docs/api): Full API details. ## About - [About us](https://yoursite.com/about): Mission and team. ``` Include at least 2 section headings, 3+ linked resources, and a brief description per link. A rich llms.txt dramatically increases how often generative AI systems cite your content.P1 — Add a single, focused H1 to the homepage One
<h1>per page. Write it as 'We help [audience] [do thing].' so an LLM can quote it verbatim.P1 — Server-render critical homepage content Move the headline, sub-headline, pricing summary, and CTA into server-rendered HTML. Most LLM bots do not execute JS.
P1 — Add more substantive homepage content AI models need 300+ words of visible body text to summarize and recommend a site. Add a value-prop paragraph, a short FAQ, and a 'how it works' section.
P1 — Rewrite the homepage H1 to be self-evident Replace clever copy with literal copy. 'We help X do Y' beats 'Reimagine Y'.
P1 — Add a discoverable CTA Place 'Contact sales' or 'Start free' in the top-right of the nav. LLMs cite the visible label.
P2 — Add lists or comparison tables Answer engines lift bulleted lists, numbered steps, and tables verbatim. Add at least 2 snippet-ready blocks to the homepage.
P2 — Raise your text-to-HTML ratio Strip unused inline scripts/styles and move large bundles to external files. AI crawlers struggle when most of the response is markup.
P2 — Add sameAs knowledge graph links to Organization schema Extend your Organization JSON-LD to include
sameAspointing to authoritative directories:```json { "@context": "https://schema.org", "@type": "Organization", "name": "Your Brand", "url": "https://yoursite.com", "sameAs": [ "https://en.wikipedia.org/wiki/Your_Brand", "https://www.wikidata.org/wiki/Q12345678", "https://www.linkedin.com/company/your-brand", "https://www.crunchbase.com/organization/your-brand" ] } ``` These links anchor your brand as a known entity in AI knowledge graphs, making it far more likely that generative models cite you by name rather than paraphrase.P2 — Add an AI agent integration file At minimum, add a skill.md at /skill.md so Claude and similar agents can discover your API:
```markdown # Your Brand Skill API endpoint: https://yoursite.com/api Auth: Bearer token ## Tools - search: Search the knowledge base - get_article: Retrieve a full article by ID ``` Also consider /.well-known/ai-plugin.json (ChatGPT plugin discovery) and /.well-known/agent-card.json (Google A2A protocol) for broader agent compatibility.P2 — Add /llms.txt A short Markdown-flavored summary at the root. Include your H1, value prop, top 5–10 links, and pricing summary.
P2 — Make your About/Team page reachable Add a top-nav or footer link to /about or /team so LLMs can identify the entity behind the site.
P2 — Add a /pricing page Even contact-us pricing benefits from a /pricing page that LLMs can link to in answers.
P3 — Phrase a heading as a user question Use headings like 'How does pricing work?' or 'Who is this for?' — they map directly to conversational AI queries.
P3 — Publish a date signal Add
<time datetime="2026-05-17">or<meta property="article:published_time">. AI ranking heavily weights freshness.P3 — Generate /llms-full.txt for RAG pipelines llms-full.txt is a concatenation of the full markdown text of every resource listed in llms.txt. Generate it statically at build time and serve it from your root:
``` # Your Brand — Full Content ## Getting Started <full markdown content of /docs/start> ## API Reference <full markdown content of /docs/api> ``` Large-context models can ingest your entire knowledge base in a single request, dramatically improving recall and citation accuracy.P3 — Add outbound links to authoritative sources Link to Wikipedia, .gov or .edu resources, peer-reviewed studies, or major news outlets when making factual claims. Generative AI systems treat pages that cite authoritative sources as more trustworthy, which raises citation likelihood.
Examples: statistics from Statista or Census.gov, definitions from Wikipedia, research from nature.com or pubmed.ncbi.nlm.nih.gov.P3 — Add structured headings Use h2 for each section and h3 for sub-points. AI uses these to outline and chunk the page.
P3 — Add internal navigation links Top nav + footer with links to /pricing, /docs, /about, /contact gives AI crawlers an entry point to the rest of the site.
P3 — Allow GPTBot in robots.txt Add an explicit User-agent: GPTBot Allow: / block so this AI crawler can read your site.
Report by CrawlProof. Reusable after every major website change.